When Makeup Shopping…

I think one of my favorite things about knowing my colors is that I now KNOW what to look for when shopping for makeup! I don’t even want to think about how much money I wasted purchasing “nude” lipstick, thinking maybe the next one would work.. or the next one… you get the picture. Have you been there before? Or maybe you read an article about the “perfect red” only to find that it’s something you’d never actually wear!

Once you know you color season, you will know your harmonizing hue (undertone - warm, cool, or neutral leaning warm or neutral leaning cool), along with your value (scale of light to dark), and chrome (scale of soft to bright). This is incredibly helpful when you are shopping for makeup!

Today I was in a major makeup retail store, and the associate (who was so kind and helpful) offered to help me find a cream blush and lip liner. As a true summer, I need colors that are cool, blue based, light to medium, and not too bright/not too muted. As she started showing me products, she pulled out some really pretty warm based cheek colors. In the past, I’d think these look pretty good! And probably would have wasted my money. But I knew I needed cool based, medium value, so I was able to say, “these are beautiful, do you have any that are more blue based?” By the end, she understood what I was looking for, and as she’d swatch a lipliner say, “oh this one is too deep.” It was so incredibly helpful! She knew the store like the back of her hand, knew which product formulas to recommend, and then was also able to focus on on the colors I was looking for. You could even bring your swatchbook and show the salesperson the makeup-friendly colors. (This is something we’ll go over in your consultation!)

It’s incredibly powerful to know what looks best on you and to know what to invest in and what to stay away from! Remember this as you are being shown items that do not harmonize with your color palette - you now know best! Use your hue, value, and chroma words to get the very specific recommendations that will work for you!